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SoundGTM Launches Referral Marketplace and Partner Platform for High-Growth Startups

New platform revolutionizes how companies drive sales through executive referrals, outside sales talent, and partnerships.


Seattle, WA  - September 24, 2024 - SoundGTM, Inc. today announced the public availability  of a referral marketplace and partnership platform that transforms the way B2B companies engage with external partners to drive sales and expand market reach. SoundGTM now enables B2B SaaS growth-stage startups to leverage the power of external referrals and outside sales talent to accelerate their growth, which has been historically challenging to manage for companies with less than $100M ARR.


With SoundGTM, marketing leaders and partnership teams can maximize external pipeline generation and access top-tier introductions on a pay-per-success basis. By offering access to a marketplace of experienced go-to-market professionals, a robust payments infrastructure, and seamless integration with existing sales and marketing infrastructure, SoundGTM empowers B2B companies to scale their sales efforts and tap into new markets.


"We are excited to introduce SoundGTM to the world," said Jenn Steele, CEO and Co-founder of SoundGTM. "Our platform addresses the unique challenges startups face in efficiently generating pipeline and revenue - challenges I’ve faced first-hand as a marketing leader and CEO. With SoundGTM, these companies accelerate their growth and achieve their business objectives by accessing a marketplace of proven freelance salespeople and executives." 


Key features and benefits of the SoundGTM platform include:

  1. Access to a marketplace of executives who generate introductions to their networks - but, unlike the introductions those executives make every day, activity on the SoundGTM platform is both incentivized and trackable.

  2. Expanded market reach through a network of business development representatives (BDRs), whether those BDRs are freelance, working a side hustle, or working for an outsourced BDR firm.

  3. Effortless integration with existing marketing and sales infrastructure, including Salesforce and HubSpot.

  4. Ability to launch and manage partnership programs without the barriers of 1099s, payments, and tracking that keep startups from engaging in profitable referral programs.

  5. Real-time insights and analytics to monitor partner performance and optimize sales strategies.


"SoundGTM has been a game-changer for our company," said Ryan Koonce, CEO of Mammoth Growth. "The platform has allowed us to gain access to new introductions through the SoundGTM marketplace, resulting in a significant increase in market penetration.”

 

To learn more about SoundGTM visit www.soundgtm.com.


About SoundGTM, Inc.

SoundGTM, Inc. is a Seattle-based startup dedicated to revolutionizing the way B2B companies engage with external partners to drive sales and expand their market reach. The SoundGTM platform offers B2B SaaS growth-stage startups a robust platform providing access to a referral marketplace, payments infrastructure, and seamless integration with existing revops systems and partnership programs.


Contact:

Media Relations

SoundGTM, Inc.

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