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A little about us

Most B2B companies want to grow through referrals and partnerships, but programs often fail after launch. Why? Because no one has the time, tools, or headcount to keep them going. Spreadsheets break down. Finance pushes back. Partner engagement fades.

We know this because we've seen it first-hand. We've lived it. We've failed and, rarely, we've succeeded. We know what it takes to run a partnership or referral program that actually drives revenue.

What We Do 
SoundGTM drives growth through partnerships and referrals with one clean, cost-effective platform:

  • CRM-integrated tracking that replaces spreadsheets (ewwww)

  • Seamless payouts and 1099 handling via Stripe

  • AI agents that help you set up, enable, and manage every kind of partner, channel, or referral program

 

You don’t need an FTE or an agency to make ecosystem-led growth work. You just need the right platform.

Meet The Founders

As a group with decades of combined experience shipping software products across industries in the B2B space, we deeply understand the needs of B2B companies and go-to-market professionals, and the opportunity to help them both by bringing them together.

Ready to chat? We're all ears.

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